Goals /

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Respond effectively to user needs.

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Implementing high-performance digital solutions.

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Supporting organisations in the creation and/or strategic optimisation of their service(s).

Summary /

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My name is Marie-Ange BEMKA and I'm a UX/UI Designer specialising in innovation strategy through Design Thinking. This dual skill set enables me to implement a user-centred research methodology, precisely identifying and analysing user needs.

Skills /

UX - UI DESIGN

- LOW CODE

- PROTOTYPE

- RECHERCHES UTILISATEUR

- WIREFRAMES

- DATA ANALYSIS

DESIGN THINKING

- STRATEGY SPEAKS DESIGN

- FIELD TOOLS

- DOUBLE DIAMOND METHODOLOGY

- IDEATION TOOLS

- CO-CREATION WORKSHOPS

SERVICE DESIGN

- BLUEPRINT

- BUSINESS MODEL CANVA

- DIGITALISATION

- NEEDS ANALYSIS

- MARKET ANALYSIS

GRAPHICS

- ILLUSTRATIONS

- GRAPHIC CHARTER

- STORYBOARD / NARRATION

Toolbox /

My experience /

Throughout my professional career, I've had the opportunity to work on a wide variety of projects, which has enabled me to develop a wide range of skills. These experiences have made me efficient, curious and committed, ready to put my creativity to work on projects that are meaningful and people-centred.

Pour des raisons de confidentialité, certains clients, projets et informations ne peuvent pas être divulgués.

jan. 2023 - now

UX - UI DESIGN / INDEPENDENT CONSULTANT

MA STUDIO DESIGN / (Toulon (83)
As a member of the project team, I supported the contracting authority in drawing up the Quality Label for Polynesian public services, working for the Direction de la Modernisation et des Réformes de l'Administration. I took part in setting up a quality approach and optimising business processes, adopting a user-centred approach. My role included creating user paths in a context of digitisation and dematerialisation of administrative procedures, by developing action plans, graphic charters and blueprints with a view to improving services, as well as UX/UI interfaces and ensuring information architecture.
sept. 2023 -
jan. 2024

Entrepreneur /
UX - UI Designer

ALTIO / Incubator, Les Déterminés, Marseille (13)
When we set up Altio, my partner and I joined the French incubator Les Déterminés. We worked on developing a platform to put junior freelancers in touch with entrepreneurs looking for new talent. At the incubator, we acquired essential skills, including pitching, the posture of a good entrepreneur, finding funding, putting together a business plan, managing deadlines and analysing the market. The aim of the project was to position Altio effectively in the market while meeting the needs of freelancers and companies.
jul. 2022
-
dec. 2022

AD / UX - UI DESIGNER
UX - UI DESIGNER

ATOMIC DIGITAL DESIGN / Internship, Paris (75)
En tant que responsable des storyboards d'expériences en réalité augmentée pour de nombreuses marques reconnues, j'ai travaillé sur des projets pour les plateformes Snapchat, Meta et TikTok. Ma mission a impliqué la supervision de la mise en œuvre, en assurant une communication efficace entre les équipes afin de répondre aux besoins spécifiques des clients. Grâce à cette expérience, j'ai développé des compétences solides en gestion de projet et en collaboration interdisciplinaire, garantissant la réalisation d'expériences engageantes et innovantes. De plus, ce rôle m'a permis d'affiner mes compétences dans le domaine de la publicité, en apprenant à concevoir des contenus visuels percutants qui captivent l'attention et renforcent l'identité des marques.
mar. 2022 -
sept. 2022

AD / UX - UI DESIGNER

KEDGE BUSINESS SCHOOL / Marseille (83)
In charge of creating the components and graphic identity of KEDGE Business School's serious game, this project aims to engage business students in learning macro-environmental analysis. The serious game has been designed to make learning interactive and dynamic, enabling students to understand the complex issues of the economic environment while developing analytical skills.
feb. 2021
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jul. 2021

SERVICE DESIGNER

ÉLECTRICITÉ DE FRANCE (EDF) / Internship, Marseille (83)
Responsible for the development of the Innovation Lab in the region, this project aims to optimise internal services through workshops, needs analysis, business plan development and SWOT analyses. The lab is designed to encourage creativity and innovation within teams, by providing a collaborative space where ideas can be shared and developed. At the same time, I've contributed to the development of visuals and corporate communications to raise the profile of the projects and their objectives. These visual elements play a key role in communicating the lab's results and initiatives, helping to engage stakeholders and promote a culture of innovation within the organisation.
oct. 2020 -
may. 2022

Graphic / ux - ui designer CONSULTANT
ux - ui designer CONSULTANTE

MARKETING MÉDITÉRANNÉE / Marseille (13)
As part of the Marketing Méditerranée Junior-Enterprise, I helped to improve UX/UI interfaces and develop graphic layouts for various client's projects. This experience enabled me to work on commercial proposals and presentations for the best Junior-Enterprise competitions. I also advised on communication strategy and the creation of visual aids, which strengthened my design and customer relations skills in a dynamic, collaborative environment.
sept. 2019

1ST PRIZE, SPACE DESIGN COMPETITION

NAOS / Marseille (13)
First prize in the NAOS competition, involving Bioderma, Institut Estederm and État Pur. This competition pitted KEDGE Design School and ESDAC against each other on an ambitious project: the spatial design of a culture centre within the group's premises. Although the details of this project are subject to confidentiality restrictions and cannot be shared, the experience was a rewarding opportunity to demonstrate my design and collaboration skills, while contributing to an initiative that promotes innovation and creativity in the wellness and beauty sector.

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